Lake Geneva goes bananas
Chiquita, the Cincinatti-based producer and distributor of bananas and other fruit produce, is moving its European headquarters from Belgium to Switzerland.
Michel Loeb, head of Chiquita Europe, confirmed reports on Friday that the leading distributor of bananas in the United States was relocating to the small municipality of Rolle, canton Vaud, overlooking Lake Geneva.
Daniel Belotti, president of Rolle, said he was delighted. “This is extremely good news which will put Rolle on people’s lips around the world.”
According to the 10vor10 news report, Chiquita will employ around 100 people in Vaud.
In March the British confectionary company Cadbury Schweppes also announced it was moving its European headquarters to Rolle, joining Yahoo!, Nissan and Cisco Systems.
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