Swiss digital assets bank Sygnum will open a branch in the metaverse to reach more clients seeking blockchain-based financial services.
This content was published on
2 minutes
When not covering fintech, cryptocurrencies, blockchain, banks and trade, swissinfo.ch's business correspondent can be found playing cricket on various grounds in Switzerland - including the frozen lake of St Moritz.
Sygnum was one of two banks that were awarded licenses in 2019 to connect traditional finance with cryptocurrencies and the blockchain.
Blockchain and other Distributed Ledger Technology (DLT) databases provide a home for digital currencies and other assets, such as company shares, collectibles and art.
More
More
From high street to metaverse: finance embraces ‘bank killer’ technology
This content was published on
Banks push the boundaries of technological progress in a drive to explore new forms of finance.
The decentralised technology aims to transform finance by granting users more control over their assets and direct access to trading partners, rather than through intermediaries.
Blockchains also underpin a new version of the internet called Web3 and provide the financial infrastructure for virtual worlds known as metaverses.
Sygnum said on Thursday that it has become the first Swiss bank to open a virtual metaverse branch, where it will join other international banks such as JP Morgan and HSBC.
Sygnum will later this month open a metaverse hub in Decentraland’s virtual version of New York’s Times Square. The hub will feature a receptionist based on a CryptoPunk digital artwork and a gallery of non-fungible tokens (NFTs) which link digital art to the blockchain.
“Metaverse investment is ramping up, powered by crypto-enabled retail transactions and a new generation of users completely at home with socialising, shopping and working in virtual spaces,” said Sygnum Chief Clients Officer Martin Burgherr.
A $5 trillion business
Consultancy group McKinsey believes the metaverse will generate $5 trillion (CHF4.9 trillion) in new business opportunities by 2030.
The main drivers are tipped to be retailers opening virtual stores, the staging of educational or live cultural events, e-commerce and financial services and new computer gaming applications.
While the mainstream Swiss financial sector has so far shown little appetite for dabbling in the metaverse, a new fintech company called Fiat24 is also building a Web3 banking operation along with its own metaverse functionality.
Popular Stories
More
Multinational companies
Azeri fossil-fuel cash cow brings controversy to Switzerland
Swiss price watchdog slams excessive prices for generic medicines
This content was published on
The cheapest generic medicines available in Switzerland are more than twice as expensive as in other countries, according to a study by the Swiss price watchdog.
Nature should not figure in net zero calculations: academic study
This content was published on
The natural removal of CO2 from the atmosphere by forests or oceans should not be included in the net-zero balance of climate protection measures, argue researchers.
This content was published on
None of the 15 major Swiss retail banks is meeting international climate and biodiversity targets, according to a ranking by WWF Switzerland.
This content was published on
Nestlé's new CEO Laurent Freixe, has presented plans for the future of the world's largest food company, after his first few weeks in office.
Swiss foreign minister calls on Moscow to end Ukraine war
This content was published on
It's high time Moscow ended its war against Ukraine, Swiss foreign minister Ignazio Cassis tells the UN Security Council.
This content was published on
The only alternative to the UN Palestinian agency’s work in Gaza is to allow Israel to run services there, Philippe Lazzarini, UNRWA Commissioner-General, told reporters in Geneva on Monday.
Study reveals food culture differences between Switzerland and neighbours
This content was published on
Three-quarters of Swiss people consider eating to be a pleasurable, social activity, a new survey reveals. Healthy eating, however, plays a much less important role, it found.
Switzerland takes on challenge of gentrifying crypto
This content was published on
Cryptocurrencies are being scrubbed up and made fit for consumption in Switzerland with sweeping legal reforms and regulatory oversight.
You can find an overview of ongoing debates with our journalists here . Please join us!
If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at english@swissinfo.ch.