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A century of seducing holidaymakers

The exhibition "Take a Holiday!" looks back at the innovative and colourful ways in which Switzerland has been advertised as a tourism destination. The Museum für Gestaltung in ZurichExternal link commemorates the centenary of the Swiss tourism office. (SRF, swissinfo.ch)

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If you want to start a conversation about a topic raised in this article or want to report factual errors, email us at english@swissinfo.ch.

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SWI swissinfo.ch - a branch of Swiss Broadcasting Corporation SRG SSR

SWI swissinfo.ch - a branch of Swiss Broadcasting Corporation SRG SSR