Try on a new Swiss watch – virtually
The Swiss watchmaker Formex has developed an app which allows a customer to try different models virtually before purchasing online. The “Formex TryOn” uses 3D augmented reality to project a watch onto your wrist and give the feeling that you are trying a new timepiece.
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I manage a multilingual team responsible for covering the Swiss Abroad, providing them with the information they need to participate in political life in Switzerland. After studying political science in Neuchâtel and Bern, I started out in multimedia journalism at SwissTXT and RTS. Since 2008, I've been working at SWI swissinfo.ch, where I've held various journalistic and management positions.
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FrançaisfrUne montre virtuelle à son poignet OriginalRead more: Une montre virtuelle à son poignet
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