Try on a new Swiss watch – virtually
The Swiss watchmaker Formex has developed an app which allows a customer to try different models virtually before purchasing online. The “Formex TryOn” uses 3D augmented reality to project a watch onto your wrist and give the feeling that you are trying a new timepiece.
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I manage a multilingual team responsible for covering the actuality of the Swiss abroad and providing them with the information they need to participate in political life in Switzerland. After studying political science in Neuchâtel and Bern, I started out in multimedia journalism at SwissTXT and RTS. Since 2008, I've been working at SWI swissinfo.ch, where I've held various journalistic and management positions.
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FrançaisfrUne montre virtuelle à son poignet OriginalRead more: Une montre virtuelle à son poignet
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